At this year’s Consumer Electronics Show (CES) in Las Vegas, Ola Källenius and Gorden Wagener presented the Daimler future visions: for example the concept vehicle “Mercedes-Benz Vision AVTR”, which was developed in cooperation with the Avatar films team.
We were there with Wallet – for a modern, sustainable and paperless trade fair.
There were limited places for interested visitors to access the Exclusive Area, in order to experience at close quarters what a car of the future might look like. They were able to register via a Wallet landing page. And, in keeping with the times, a mobile pass for the smartphone served as an admission ticket.
The hostesses had an iPad with which they were able to issue or check the visitor passes. This made the admission process for employees and visitors both simple and sustainable.