Our MC team was represented in the “Dealership Experience” area. Here, visitors could experience a virtual test drive in the eMotionSeat, dive into the Virtual Retail Lab, discover artificial intelligence in customer contact, and be reintroduced to qualification, consulting and process simulation.
For MC, the event was a great success, and we are very happy we took part. We not only refreshed existing contacts, but also made new ones, positioned our topics and interacted with visitors.
The lucky ones even went home with a pair of our coveted fan specs just before the start of the World Cup games.