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  • »We’re proud
    of this project.«

    Katharina on the project Autoline subsidiary

  • »We’re proud
    of this project.«

    Katharina on the project Autoline subsidiary

A software program
conveys practical knowledge

A real success story: The goal of the »Autoline subsidiary« project was to introduce the Autoline dealer management system at all German subsidiaries. Here the Mercedes-Benz Consulting team took on all training tasks: from consulting on the training concept to the training design, to participant management, to organizing and executing the sessions and making the evaluations.

Benefiting from years of experience

The training concepts were aimed both at various target groups and special rollout situations. Despite the comprehensive training effort, they were meant to ensure a controlled work operation at the subsidiaries. Here the MC team could draw on its many years of expertise in training and consulting services and develop group-specific content that embraced all the processes of a car dealership. The training programs had a standardized focus for all areas and, once implemented, were adapted to individual processes.

The project’s most important success factors were professional planning of complex, parallel processes, targeted intermeshing of process definition, change management and training, implementation by very well-educated trainers with dealership experience, plus the use of a self-managing trainer team.

Three questions for…

… Project Manager Katharina, Mercedes-Benz Consulting

What was challenging about Autoline subsidiary?
Over 3,000 training sessions with more than 23,600 participants — the size of the project was a real challenge.

What is the takeaway for you personally?
We’re pleased to have brought this project to such successful completion with our customers, and to have created the optimal conditions for German branch employees to use the Autoline DMS.

What’s coming in the future?
The Mercedes-Benz Consulting Academy will continue offering Autoline training for the German subsidiaries. Into the existing training concepts, we will be integrating system and process adjustments to further optimize the work procedures in the subsidiaries.